Privacy Policy & Cookie Notice

1. Scope and Business Information

Sormag Store is an online retailer offering bedroom products such as pillows, duvets, and protective covers. For purposes of this Privacy Policy, “Sormag Store,” “we,” “us,” and “our” refer to the website and business operated by Benjamin Allyn Tate.

This policy covers information collected when you:

• Browse or interact with our website;
• Create or manage a customer account;
• Purchase or inquire about a product;
• Subscribe to marketing communications;
• Submit a review, form, or customer service request;
• Request a return, refund, cancellation, or exchange; or
• Communicate with us by email, phone, or another available channel.

2. Information We Collect

The information we collect depends on how you interact with Sormag Store. It may include the following categories:

Identity and Contact Information

This may include your name, email address, telephone number, billing address, shipping address, and any other contact details you provide.

Order and Transaction Information

When you place an order, we may collect information about the products purchased, quantities, prices, discounts, order status, delivery method, shipping preferences, returns, refunds, and transaction history.

Payment-Related Information

Payments are processed through third-party payment providers. We may receive limited payment-related information, such as the payment method, transaction status, billing name, billing address, and a transaction reference. We do not intentionally store complete payment card numbers or card security codes on our own servers.

Account Information

If you create an account, we may collect your login details, saved addresses, order history, wishlist items, account preferences, and communication settings. Passwords should be kept confidential and must not be shared with other people.

Customer Service and Communication Information

We collect information you provide when contacting customer support, including messages, order references, photographs submitted to explain a product or delivery issue, and records of our communications with you.

Device and Website Usage Information

When you use our website, we may automatically collect your IP address, browser type, device type, operating system, referring page, pages viewed, time spent on pages, approximate location derived from an IP address, and interactions with website functions.

Cookie and Preference Information

We may collect shopping cart contents, language or currency preferences, cookie choices, session identifiers, account login status, and information used to remember your website settings.

Marketing Information

If you subscribe to promotional communications, we may collect your email address, subscription status, communication preferences, and interactions with marketing emails where permitted by applicable law.

Reviews and User-Submitted Content

If website review or feedback features are available, we may collect your review, rating, display name, photographs, and other information you voluntarily submit. Do not include confidential or sensitive personal information in public reviews.

We do not ask customers to provide Social Security numbers, government identification documents, health records, biometric identifiers, or other highly sensitive information as part of an ordinary Sormag Store purchase. Please do not send this type of information unless we specifically request it for a lawful and necessary purpose.

3. How We Collect Information

We collect personal information from several sources:

• Directly from you: When you place an order, create an account, complete a form, subscribe to emails, submit a review, or contact us.
• Automatically: Through cookies, server logs, analytics tools, pixels, and similar technologies when you browse the website.
• From service providers: Such as payment processors, delivery carriers, fraud prevention providers, ecommerce platforms, and customer support services.
• From advertising or referral partners: When permitted, we may receive information showing that you reached our website through an advertisement, search engine, social platform, or referral link.

4. How We Use Your Information

We may use personal information for the following business and commercial purposes:

• Processing, confirming, and delivering customer orders;
• Providing order confirmations, shipping updates, and service notifications;
• Managing customer accounts, saved preferences, and order histories;
• Responding to product questions and customer service inquiries;
• Managing cancellations, returns, exchanges, refunds, and delivery concerns;
• Verifying transactions and reducing fraud, abuse, and unauthorized activity;
• Operating, maintaining, troubleshooting, and improving our website;
• Understanding how visitors use our website and which content is helpful;
• Remembering shopping cart contents and website preferences;
• Sending promotional communications where you have subscribed or where otherwise permitted;
• Measuring the performance of marketing and advertising campaigns;
• Maintaining accounting, tax, transaction, and business records;
• Enforcing our terms, policies, and contractual rights;
• Protecting customers, our business, service providers, and website security; and
• Complying with applicable laws, regulations, court orders, and lawful government requests.

Where applicable law requires a legal basis for processing, we may rely on performance of a contract, compliance with a legal obligation, our legitimate business interests, or your consent.

5. Payment Processing and Security

Payment transactions are handled by third-party payment processors. Information entered into a payment form may be transmitted directly to the applicable payment provider and processed under that provider’s privacy policy and security practices.

Sormag Store generally receives confirmation that a payment was authorized or declined, along with limited transaction information needed to complete the order, issue a refund, maintain records, and respond to payment-related questions.

You should never send complete credit card details, card security codes, banking passwords, or account login credentials to us by ordinary email.

6. Cookies and Similar Tracking Technologies

Cookies are small data files stored on your browser or device. Sormag Store may use cookies, pixels, local storage, tags, and similar technologies to operate the website, remember customer choices, understand website activity, and support marketing where permitted.

Types of Cookies We May Use

• Strictly Necessary Cookies: Support essential features such as navigation, security, customer login, shopping cart contents, checkout, and order processing.
• Preference Cookies: Remember selections such as language, currency, region, recently viewed products, and other website preferences.
• Performance and Analytics Cookies: Help us understand website traffic, page performance, visitor interactions, and technical issues.
• Advertising and Marketing Cookies: May help measure advertising performance, limit repeated advertisements, and present more relevant content where permitted.

Some cookies last only for the current browser session and are removed when the browser closes. Other cookies remain for a defined period or until you remove them. Cookie duration depends on the purpose of the cookie and the provider that sets it.

Third-party services integrated with our website may place or access their own cookies. Their use of information is governed by their respective privacy policies.

7. Cookie Restriction Mode and Your Choices

Depending on your location and website settings, Sormag Store may display a cookie notice, consent banner, or cookie restriction control. Where required, non-essential cookies are not activated until the appropriate choice or consent has been recorded.

You may manage cookies in the following ways:

• Use the cookie preference or restriction controls displayed on our website, when available;
• Adjust your browser settings to block, limit, or delete cookies;
• Use privacy controls offered by your browser or device; or
• Contact us to ask about available privacy and advertising choices.

Blocking strictly necessary cookies may prevent important website functions from working correctly. For example, the website may be unable to remember shopping cart items, maintain an account session, or complete checkout.

Global Privacy Control and Universal Opt-Out Signals

Where required by applicable law and technically received by our website, we process supported browser-based universal opt-out preference signals, such as Global Privacy Control, as a request to opt out of qualifying sales, sharing, or targeted advertising activities.

Traditional “Do Not Track” browser signals do not have a single universally accepted technical or legal standard. We may not respond to these signals unless required by applicable law. Universal opt-out signals recognized by applicable privacy laws are handled separately.

8. How We Share Personal Information

We may disclose information to third parties when reasonably necessary to operate Sormag Store, complete transactions, protect the website, or comply with legal obligations. Recipients may include:

• Payment processors: To authorize payments, process transactions, manage disputes, and issue refunds.
• Shipping and fulfillment providers: To prepare, route, deliver, and track customer orders.
• Ecommerce and hosting providers: To host the website, maintain customer accounts, store order records, and provide technical infrastructure.
• Analytics providers: To measure website traffic, performance, and visitor interactions.
• Email and communication providers: To deliver transactional messages, customer service responses, and subscribed marketing communications.
• Advertising providers: To measure or support advertising where permitted and subject to available privacy choices.
• Fraud prevention and security providers: To identify suspicious activity, protect accounts, and reduce unauthorized transactions.
• Professional advisers: Such as accountants, attorneys, insurers, and other advisers when reasonably necessary.
• Government authorities: When required by law, subpoena, court order, or another valid legal process.
• Business transaction participants: In connection with a potential merger, financing, sale, transfer, restructuring, or acquisition involving all or part of the business.

Service providers may access only the information reasonably necessary to perform their services and must process that information in accordance with their agreements and applicable law.

9. Sale, Sharing, and Targeted Advertising

Sormag Store does not sell customer personal information for monetary payment.

Some privacy laws define “sale” or “sharing” more broadly and may include certain disclosures involving advertising cookies, pixels, or cross-context behavioral advertising. If Sormag Store uses technologies that qualify as selling, sharing, or targeted advertising under applicable law, eligible users may opt out through available cookie controls, supported universal opt-out signals, or by contacting us.

We do not knowingly sell or share the personal information of children in violation of applicable law.

10. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this policy. Retention periods may depend on:

• The length of time needed to process and deliver an order;
• Account status and customer preferences;
• Return, refund, chargeback, and dispute periods;
• Tax, accounting, transaction, and legal record requirements;
• Fraud prevention and website security needs;
• The length of an ongoing customer service inquiry;
• Your marketing subscription status; and
• Potential or actual legal claims.

When personal information is no longer reasonably required, we may delete it, anonymize it, or retain it in a restricted form where deletion is not immediately possible or where continued retention is legally required.

11. How We Protect Information

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, alteration, disclosure, misuse, or loss. Safeguards may include access restrictions, encrypted website connections, security monitoring, software updates, fraud prevention tools, and the use of established payment providers.

No website, database, transmission method, or storage system can be guaranteed to be completely secure. Customers are responsible for choosing a strong account password, protecting their login credentials, and notifying us if they suspect unauthorized access to their account.

12. Your Privacy Rights

Depending on your place of residence and the laws applicable to Sormag Store, you may have some or all of the following rights:

• Request confirmation of whether we process your personal information;
• Request access to categories or specific pieces of personal information;
• Request correction of inaccurate personal information;
• Request deletion of personal information, subject to legal exceptions;
• Request a portable copy of eligible personal information;
• Opt out of qualifying sales, sharing, or targeted advertising;
• Opt out of certain profiling activities with legal or similarly significant effects;
• Limit certain uses or disclosures of sensitive personal information where applicable;
• Withdraw consent when processing is based on consent;
• Use an authorized agent where permitted by law;
• Appeal a decision concerning a privacy request where applicable; and
• Exercise privacy rights without unlawful discrimination.

These rights are not absolute. We may retain or continue processing certain information when necessary to complete a requested transaction, maintain security, prevent fraud, comply with law, exercise legal rights, or satisfy another permitted exception.

13. How to Submit a Privacy Request

To submit a request concerning your personal information, contact us using one of the following methods:

• Email: support@sormagstore.com
• Phone: +1 (860) 555-0101

Please use the subject line “Privacy Request” when contacting us by email. Describe the right you want to exercise and provide enough information for us to locate the relevant records.

We may need to verify your identity before completing certain requests. Information provided for verification will be used only to evaluate and respond to the request. If an authorized agent submits a request, we may ask for proof of authorization and may also verify the request directly with you where permitted.

We will respond within the period required by applicable law. If we deny a request, you may have the right to appeal. An appeal should be sent to the same email address with the subject line “Privacy Request Appeal.”

14. Marketing Communications

If you subscribe to Sormag Store marketing emails, we may send information about products, new arrivals, bedroom inspiration, special offers, or other store updates.

You can unsubscribe at any time by using the unsubscribe link included in a marketing email or by contacting support@sormagstore.com. After unsubscribing, you may still receive non-promotional communications related to orders, payments, shipping, account security, returns, or customer service requests.

15. Children’s Privacy

Sormag Store is a general-audience retail website and is not directed to children under 13. Purchases should be made by adults or by individuals legally permitted to enter into online transactions.

We do not knowingly collect personal information online from children under 13 without legally required authorization. If you believe a child has provided personal information to us, contact support@sormagstore.com so we can review the matter and take appropriate action.

16. Third-Party Websites and Services

Our website may contain links to third-party websites, social platforms, payment services, or other external resources. Sormag Store does not control the privacy practices, security, or content of those third parties.

We encourage you to review the privacy policy of any third-party website or service before providing personal information.

17. International Visitors

Sormag Store is operated from the United States and is primarily intended for customers in the United States. If you access the website from another country, your information may be transferred to, stored in, or processed in the United States or another location used by our service providers.

Data protection laws in these locations may differ from those in your country. Where required, we use appropriate measures for international data transfers.

18. Changes to This Privacy Policy

We may update this Privacy Policy and Cookie Notice to reflect changes in our services, technology, legal obligations, service providers, or information practices.

The revised version will be published on this page with a new effective date. If a change is material, we may provide additional notice through the website, customer account, or email where appropriate.

19. Contact Us

If you have questions about this Privacy Policy, cookies, personal information, or a privacy request, please contact us: